If you didn’t know, Here’s a bit about us.

We were established as a CharityPress charity in 1990 and began to operate internationally in 2010. From the beginning, we have been passionate about making a difference in people’s lives through our youth empowerment presentations, our humanitarian Builds program.

  • Children's Charities
  • Human Care Charities
  • Women, Children & Family Charities
  • Children's Medical Charities

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Association for Social Development

Since 1995, the Association for Social Development (ASD) has been working as a registered not for profit organisation in Pakistan. The organisation has been contributing towards enhancing and scaling of multiple interventions (non) communicable diseases and maternal child health care intervention. The Objective of ASD is to improve the social wellbeing of poor and less advantaged people by developing, implementing, evaluating and expanding the interventions for enhanced effectiveness, access and utilisation of healthcare and social services. 

What People Are Saying About Us

Since 1995 I have been working, as a collaborator, with the Association. Working together we have evolved a contextualized embedded research approach for generating evidence and informing programme policies and plans to scale interventions in a developing country setting.

Professor John Walley
Faculty of Medicine and Health – University of Leeds

In the last twenty years, the Association has done multiple high quality method-mix implementation research that has contributed to the evidence-generation; also demonstrated ability to inform programme policies and plans.

Associate Professor Xiaolin Wei
Dalla Lana School Of Public Health-The University Of Toronto

I have been closely engaged with the Association for the last more than two decades. I have seen the Association valuable contribution in bridging the gap between research and programme implementation; and making research activity more relevant to programme policies and plans

Professor Maqsood Ahmad
Former Dean, Institute of Public Health Lahore

The Association has introduced a new concept of developing country programmes leading the development of contextualized intervention including set of implementation products. Initial work with National TB Control Programme encouraged other disease control programmes (e.g. Malaria) to developed contextualized interventions for scaled implementation.

Karam Shah
Former Manager, National TB Control Program, Pakistan

The Association has assisted the Malaria Control Programme to develop: a) contextualized malaria care intervention; b) strategic and implementation plan, also public funding proposal for malaria programme; and c) proposals for public and donor funding of malaria control interventions.

Arif Muneer
Former manager, Malaria Control Program, Pakistan

We, at the Directorate General Health Services Punjab, were initially less sure about feasibility of developing and scaling of contextualized interventions for integrated care of diabetes-hypertension, asthma-COPD, smoking cessation, and early child development. Five years of collaborative working enabled us to develop evidence-based strategic and implementation plans/budgets; and scale the implementation in all 36 districts of the province (with more than 100 million population)

Haroon Jehangir
Director Health Service, Directorate General Health Services, Punjab, Pakistan

In more than ten years of its working with GFATM projects, the Association has shown remarkable ability to deliver the interventions, as per agreed plans and in compliance with the programme and funder requirements.

Amir Hussain
Local Fund Agent, The Global Fund, Pakistan

In the last two decades, the Association has shown remarkable ability to implement facility and community based integrated care interventions, through public as well as private health care facilities in Pakistan. During these years, the Association has also been a reliable source of technical inputs on matters of national, provincial and regional importance.

Arif Noor
Mercy Corps, Pakistan

In the last twenty years, the Association has shown how various interventions can be adapted for the district health care system to deliver quality health care through public and private facilities.

Dr. Habib Ahmad
Executive District Officer Health

During the two year treatment, often I used to get hopeless about my health condition and my domestic problems. However, my doctor and the psychologist at the PMDT site have always insisted to take the medicines on time and have looked after my mental health. I don’t think I have enough words to thank them for supporting me during the most difficult phase of my life.

Cured Patient


Research for better health / social care interventions


Development of programs, interventions and implementation support systems


Implement interventions for enhanced social impact

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